Avant-garde florist creates masterpieces on colorful and sometimes seedy Broadway.. TheScene This Broadway Market florist specializes in sophisticated arrangements crafted from ample shipments of Hawaiian flora. Edgy arrangements come with zero snooty attitude--designers here are unfailingly sweet and talented. Bouquets come custom-wrapped in tasteful tissue and ribbon ready for presenting. For more permanent vegetation, pick up a tropical houseplant outside the door in the market. Broadway Blooms does weddings, funerals and events, but the bulk of sales are in arrangements and bouquets.
The Goods From bristling rattlesnake calathea to antennae-like uluhe fern curls, more than a few flowers here could pass for prehistoric reptiles. Yes, you'll find gerbera daisies here among the tulbaghia and black calla lilies, but nary a carnation-and-babies-breath bunch. Arrangements average $25-50, a single stalk runs between $1 and $6 and weddings average $400-$500.