Hointer

Ready! Set! Scan! Hointer is a new men’s denim retailer, carrying “it” brands like AG, Joe’s, Paige, etc. The store is also an entirely new concept in shopping. Acknowledging the fact that men generally despise digging through racks of clothes and decoding styles and sizes before tackling a mountain of options in the dressing room, owner Nadia Shouraboura is focusing on what men do like: technology, robots and simplicity. Shoppers use a custom app to scan from over 150 styles of jeans that are floating around the store. Once scanned, the correct size arrives in your dressing room where, after determining the fit, you can delete it from your room and virtual shopping cart or choose to buy, and the items will be waiting for you as you exit.